We believe that strong nonprofits are built on a foundation that integrates a clear vision with an effective business strategy and that the integration of both can and must be communicated through a shared narrative to stakeholders inside and outside of the organization. Each of these elements are critical:
What good is a strong, visionary leader if s/he cannot inspire others to share that vision and understand what action they can and should take to make it a reality? Even the most competent nonprofit leaders often struggle to weave their vision into a clear business strategy, achieve executive alignment, or effectively communicate their vision through a shared narrative.
What's something exciting your business offers? Say it here. We are firm believers in the adage “nonprofit is a tax-status not a business strategy.” Today’s nonprofits are effective because they understand the dynamics of the competitive market they are in and they know the unique value proposition they bring to that market. They see clients, donors and prospective employees as customers they work to attract and retain.
Finally, many, if not most, nonprofits fail to bring their vision and business strategy together into a shared narrative that can be easily communicated to external and internal stakeholders. Given our modern world and the ever-proliferating number of platforms and channels with which to communicate, it is critical that organizations develop a singular, shared, compelling narrative to communicate to donors, clients and its own employees.
Let us partner with you to generate a sharper vision, more effective business strategies and a compelling narrative to propel your organization forwar